Learn how Amazon Prime Video increased organic video views by 6x in 3 months

Customer Profile

Amazon Prime Video France is a popular streaming service that offers a wide range of movies, TV shows, and original content to subscribers in France. It provides access to a diverse library of content, including French and international titles, making it a go-to platform for entertainment enthusiasts.

Objective

Prime Video France aimed to get more views and more organic watch time by optimizing existing videos and creating new data-driven video formats. The goal was to organically reach target audiences through both YouTube and Google and to increase watch time with their videos.

Key Results

*within first 3 months

Prime Video France’s YouTube channel was connected to the tubics Video SaaS platform. As a result, numerous optimization recommendations were implemented and new videos were created based on a data-driven video ideation process. As a foundation for further video production quantitative video briefings were generated with the platform. Within 6 months new videos were created and their video metadata was successfully optimized with tubics. The development and growth were measured, tracked, and analyzed in the tubics dashboard weekly.