Case Studies
May 28, 2021
Case Study: How IKEA Builds Video Content Using the STDC Model
What is an STDC model and how IKEA was able to build a successful YouTube strategy around this framework? Detailed explanation in this post 👇🏼
YouTube Marketing Blog
Everything you need to know on how to improve your YouTube presence. Insights on YouTube SEO, branding, and audience development.
Youtube Seo
May 22, 2021
How to Title YouTube Videos
Your title is (by far) your video’s most important piece of metadata. That’s why, when it comes to video SEO, including your keyword in your video title is an absolute must. Also, make sure not to change the keyword. It’s best to use the exact, word-for-word term.
Case Studies
March 26, 2021
Boston Dynamics: Commercializing Robots With Video Marketing
Boston Dynamics’ dancing robots are going viral all over the Internet. But is it possible to commercialize robots with current video strategy?
Youtube Seo
March 25, 2021
YouTube Hashtags: The Best Practice Guide
YouTube has recently added an update to how they display hashtags. This update explains how to use hashtags to get more views for your YouTube videos.
Case Studies
February 25, 2021
Red Bull’s YouTube Strategy: Learning From The Best
We all are familiar with Red Bull – an energy drink sold by the Austrian company. But what makes it so prominent as a brand? I am going to break down the marketing strategy of the famous energy drink for you and tell you some of their secrets that you can leverage for your own brand!
Youtube Marketing
January 7, 2021
The RIGHT Strategy for Your Global YouTube Channel
Many brands going international have videos in multiple languages on their YouTube channels. This requires a lot of management and money. In this article, I’ll explain the 3 YouTube strategies that big global brands are following and help you to decide which one is right for your brand.