Top 30 YouTube Channels of Home Furnishing Stores

Video content marketing plays an important role in any successful home furnishing marketing strategy. Catalogs are no longer sufficient in the digital age, even for the world’s largest furniture retailer IKEA. This is why top retailers invest in content marketing. YouTube marketing is crucial as 2/3 of shoppers say online video has given them ideas and inspiration for their purchase.

developed with youtube logo image Data as of 2025-01-25
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Top YouTube Channels of Home Furnishing Stores

# Channel Subscribers Country Engagement score
Description
Channel Description N/A
Content Territory
marie kondo
246K
kon mari method
390
tidying up
50K
decluttering tips
12K
minimalism in action
-
organizing ideas
15K
home organization
33K
sustainable living
33K
eco friendly living
1.6K
joyful living
2.4K
Subscribers Change
+ 0.26 %
Description
Channel Description N/A
Subscribers Change
+ 0.47 %
Description
Channel Description N/A
Content Territory
interior design
1M
home decor
823K
gardening tips
33K
floral design
61K
outdoor entertaining
2.4K
mcgee and co.
74K
designer furniture
12K
tile placement
480
dream home makeover
12K
around the table
8.1K
sm waters edge
20
herbs
550K
flowers
11M
veggies
165K
gardenary
2.9K
studio mcgee
110K
Subscribers Change
+ 1.76 %
Description
Channel Description N/A
Subscribers Change
+ 0.31 %
Description
Channel Description N/A
Content Territory
ikea usa
135K
home furniture design
12K
affordable living
3.6K
sustainable lifestyle
5.4K
college life hacks
-
smart tech for home
15K
interior decorating tips
9.9K
small space living
5.4K
organization inspiration
390
safety at home
9.9K
Subscribers Change
+ 0 %
Description
Channel Description N/A
Subscribers Change
+ 0.35 %
Description
Channel Description N/A
Subscribers Change
+ 0.37 %
Description
Channel Description N/A
Content Territory
magnolia tv
2.9K
home decor inspiration
3.6K
diy projects
91K
waco texas
110K
chip and joanna gaines
74K
lifestyle brand
12K
cooking recipes
450K
baking tips
4.4K
flower growing guide
20
house plant care
9.9K
Subscribers Change
+ 0.43 %
Description
Channel Description N/A
Subscribers Change
+ 0.57 %
Description
Channel Description N/A
Subscribers Change
+ 0.57 %
Description
Channel Description N/A
Subscribers Change
+ 4.94 %
Description
Channel Description N/A
Content Territory
williams sonoma
1.2M
cooking tips and tricks
3.6K
home decor inspiration
3.6K
foodie fun
2.9K
kitchen essentials
27K
recipe ideas
27K
baking hacks
1.6K
spring vibes
6.6K
summer recipes
50K
cocktail hour
5.4K
Subscribers Change
+ 0.75 %
Description
Channel Description N/A
Subscribers Change
+ 1.6 %
Description
Channel Description N/A
Content Territory
way fair
7.5M
home decor
823K
interior design
1M
furniture
2.2M
housewares
22K
diy
2.2M
makeup tutorial
1.8M
art deco
823K
japanese influence
320
french girl vibes
-
twilight inspiration
210
sports trends
2.4K
minimalism
823K
maximalism
61K
space age style
260
astrology
4.1M
pisces season
22K
lil jon at home
-
holiday decor
15K
christmas tree
2.2M
renters hacks
70
faux vs real trees
-
regifting is okay
-
deck the doors contest
50
cyber monday deals
201K
southwestern design
1.6K
wayfair style
30
interior inspiration
2.9K
Subscribers Change
+ 0.79 %
Description
Channel Description N/A
Subscribers Change
+ 2.48 %
Description
Channel Description N/A
Content Territory
home improvement
550K
home decor
823K
design inspiration
41K
diy
2.2M
kitchen design
1M
bath remodeling
301K
lighting tips
2.9K
outdoor living
165K
interior design
1M
exterior space
170
Subscribers Change
- 0.1 %
Description
Channel Description N/A
Content Territory
home decor
823K
furniture tips
590
appliance reviews
2.4K
laundry hacks
2.9K
washing machine maintenance
3.6K
refrigerator advice
10
kitchen essentials
27K
smart home solutions
4.4K
utah lifestyle
140
nevada living
1.9K
Subscribers Change
+ 1.98 %
Description
Channel Description N/A
Subscribers Change
+ 0.52 %
Description
Channel Description N/A
Subscribers Change
+ 2.16 %
Description
Channel Description N/A
Subscribers Change
- 0.14 %
Description
Channel Description N/A
Subscribers Change
+ 0.15 %
Description
Channel Description N/A
Subscribers Change
+ 1.24 %
Description
Channel Description N/A
Subscribers Change
- 0.15 %
Description
Channel Description N/A
Subscribers Change
+ 0.33 %
Description
Channel Description N/A
Content Territory
home decor inspiration
3.6K
pottery barn style
320
interior design ideas
135K
holiday decorating tips
140
father's day gifts
91K
memorial day weekend vibes
10
cottage garden charm
-
urban retreat
22K
ojai oasis
10
fair trade month
170
Subscribers Change
+ 0.17 %
Description
Channel Description N/A
Subscribers Change
+ 2.82 %
Description
Channel Description N/A
Subscribers Change
- 0.19 %
Description
Channel Description N/A
Subscribers Change
+ 0.19 %
Description
Channel Description N/A
Content Territory
home decor inspiration
3.6K
west elm style
170
interior design ideas
135K
furniture goals
10
spring vibes
6.6K
easter decorating
61K
holiday hosting tips
70
table setting ideas
15K
diy home makeover
1.3K
before and after
110K
Subscribers Change
+ 0.19 %
Description
Channel Description N/A
Content Territory
interior design
1M
home makeover
33K
living room ideas
201K
family room inspiration
390
drab to fab
720
before and after
110K
room makeovers by kimberly capone
-
luxury homes
165K
modern interiors
2.9K
neutral tones
12K
Subscribers Change
+ 0.4 %
PositionThumbnailNameEngagement Score
1Marie Kondo YouTube channel avatar Marie Kondo
2Decorar tu casa YouTube channel avatar Decorar tu casa
3Studio McGee YouTube channel avatar Studio McGee
4Beautiful Homes YouTube channel avatar Beautiful Homes
5IKEA USA YouTube channel avatar IKEA USA
6IKEA YouTube channel avatar IKEA
7Westwing YouTube channel avatar Westwing
8Magnolia YouTube channel avatar Magnolia
9Wooden Street YouTube channel avatar Wooden Street
10IKEA España YouTube channel avatar IKEA España
11Easy Argentina YouTube channel avatar Easy Argentina
12Williams Sonoma YouTube channel avatar Williams Sonoma
13IKEA Deutschland YouTube channel avatar IKEA Deutschland
13Wayfair YouTube channel avatar Wayfair
15SEGMÜLLER YouTube channel avatar SEGMÜLLER
16Build with Ferguson YouTube channel avatar Build with Ferguson
17Boulevard Home YouTube channel avatar Boulevard Home
18MUJI 無印良品 YouTube channel avatar MUJI 無印良品
19山崎実業株式会社 YouTube channel avatar 山崎実業株式会社
20IKEASmallSpaces YouTube channel avatar IKEASmallSpaces
21IKEA Taiwan 宜家家居 YouTube channel avatar IKEA Taiwan 宜家家居
22XXXLutz Österreich YouTube channel avatar XXXLutz Österreich
23IKEAitalia YouTube channel avatar IKEAitalia
24IKEA Malaysia YouTube channel avatar IKEA Malaysia
25PotteryBarn YouTube channel avatar PotteryBarn
26interior shop ACTUS YouTube channel avatar interior shop ACTUS
27IKEA Nederland YouTube channel avatar IKEA Nederland
28Home Centre India YouTube channel avatar Home Centre India
29West Elm YouTube channel avatar West Elm
30Kimmberly Capone Interior Design YouTube channel avatar Kimmberly Capone Interior Design