Everything you need to know on how to improve your YouTube presence. Insights on YouTube SEO, branding, and audience development.
Quick results at the lowest possible price. This is what many companies strive for – in particular when it comes to their YouTube views. Investing in paid advertising appears to be the common way to go, sometimes totally neglecting the organic side of YouTube traffic. But why? Is paid traffic better compared to organic traffic? Not really. Find out why in this blog post.
How to translate your YouTube videos and reach a global audience? What are the advantages and disadvantages of translating YouTube videos? This article presents you with the right video translation strategy that will not hurt the channel performance.
The See-Think-Do-Care model is a practical and empowering tool that helps you assess how to communicate with your target customer in this digital culture. The framework is designed specifically for digital channels so your marketing can be focused, specific, and effective at reaching your Largest Addressable Qualified Audience (LAQA).
YouTube channels of well-known companies can appear like a video content graveyard – disorganised, under-utilised, and even embarrassing – filled with content that they wouldn’t even consider sharing on other platforms. Why is this happening, and what are the key mistakes companies are making on YouTube?
It’s always inspiring to learn from the best in the business of marketing. In the case of YouTube SEO, Adidas Runtastic serves as a vivid example of how consistent implementation of basic video SEO practices can boost organic video views.
Do you want to know what we did to rank twice on Google with a video and a blog post? The answer is schema markup for YouTube videos. What is a schema, and how to implement it? I’m explaining for you today 🤗
